Every day, millions of single adults, worldwide, visit an online dating site. Many are lucky, finding life-long love or at least some exciting escapades. Others are not so lucky. The industry--eHarmony, Match, OkCupid, and a thousand other online dating sites--wants singles and the general public to believe that seeking a partner through their site is not just an alternative way to traditional venues for finding a partner, but a superior way. Is it?
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